Michael Tippett has a decade of experience creating and managing technology businesses. With expertise in design, namespace, distributed & mobile media and wireless technology, Tippett's media background is in pioneering new forms of networked content. His newest venture, NowPublic.com, uses emerging technologies like camera phones, digital cameras, blogging tools and RSS standards to change the way news is created and distributed. NowPublic.com lets people build their own news. Bloggers can use their blogs to automatically dispatch photographers to the site of a news story anywhere in the world. At the same time, photographers can distribute, manage and sell their media. News readers can see what members are reporting on and see how this is reflected elsewhere on the web and in the media. Content that passes through NowPublic is systematically organized and accessible into multiple and specific RSS feeds and is fed back into the blogosphere. NowPublic can be thought of as "reality news" - providing a hub for citizen reporting and for viewing world events though the prism of an alternate, distributed, real time media.